Data Analysis and Reporting

We can analyse data for you and report the results:

Recent analysis projects include:

  • Comparative analysis of shelf life for a product range using multivariate techniques.

  • Relating market research data on consumer acceptability to sensory and analytic measures of the product characteristics using Partial Least Squares

  • Segmentation of a consumer group using preference mapping and cluster analysis

  • Analysis of a drivability survey on fuels in on road vehicles

  • Design and analysis of a food process experiment to optimise consumer acceptability

  • Calibration of two methods for measuring fuel quality

  • Analysis of data from an experiment to investigate the effect of logging on the plant life in the Amazon rain forest

  • Development of a new vocabulary for rating beer quality using Repetory Grid and Generalised Procrustes Analysis

  • Supermarket sales forecasting for a food manufacturer, measuring promotional uplift and price elasticity

  • Management and analysis of a inter laboratory check scheme for a large petroleum company

  • Analysis of conjoint studies to investigate consumer reaction to product packaging

  • Analysis of conjoint studies to investigate price sensitivity in business equipment service contracts

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