Our statistical mapping and modelling techniques are appropriate in both business-to-business (B2B) and business-to-consumer (B2C) sectors. The use of these tools greatly enhance your ability to identify market trends and consumer requirements, improving market share and customer satisfaction.
Example training courses include:
- Market Research Statistical Toolkit
- Making sense of Multivariate Methods for Market Research
- Introduction to Bayesian Network Analysis for Market and Consumer Research
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These public courses are open for anyone to book. If you have any questions please don't hesitate to get in touch.
Maxdiff / Best Worst scaling - Theory and Practice (featuring XLSTAT and Qi MaxDiff Apps) - 30th January 2024 14.00 to 16.00 (GMT)
The remote learning package consists of a live interactive lecture delivered online by the Qi Statistics team, together with workshops for you to complete in your own time and email support.
These courses can be run at your office, or another location, specifically for your team. If you have any questions please don't hesitate to get in touch.
Introduction to Bayesian Network Analysis for Market and Consumer Research
This one-day workshop gives an introduction to Bayesian Networks and their application to data from consumer and market research.
Making Sense of Multivariate Data:- Multivariate Methods for Market Research
This flexible training course is built around techniques widely used in research.
Market Research Statistical Toolkit
This training covers techniques widely used in market research. Focus is on interpretation of the analyses.
Understanding Basic Statistics (Non-software based)
A course for professionals who need to understand statistics reports and presentations and interpret what they see correctly to make informed decisions, rather than carry out analyses themselves.