Our statistical mapping and modelling techniques are appropriate in both business-to-business (B2B) and business-to-consumer (B2C) sectors. The use of these tools greatly enhance your ability to identify market trends and consumer requirements, improving market share and customer satisfaction.
Example training courses include:
- Market Research Statistical Toolkit
- Making sense of Multivariate Methods for Market Research
- Introduction to Bayesian Network Analysis for Market and Consumer Research
Or suggest your own topics! Get in touch to discuss the topics you need for your job role.
Showing all 15 results
These public courses are open for anyone to book. If you have any questions please don't hesitate to get in touch.
From Texts to Trends - Analysis of Text Data, Wed 26 Feb 2025, 1400hr (UTC/GMT)
Online
February 26, 2025
Virtual option available
Live training webinar to learn useful ways to quickly and easily summarise visualise and report text data, using the Qi TextVisualiseR app (course price includes 6 month access to software).
These courses can be run at your office, or another location, specifically for your team. If you have any questions please don't hesitate to get in touch.
Introduction to Bayesian Network Analysis for Market and Consumer Research
1 day
This one-day workshop gives an introduction to Bayesian Networks and their application to data from consumer and market research.
Making Sense of Multivariate Data:- Multivariate Methods for Market Research
1 - 3 days
This flexible training course is built around techniques widely used in research.
Market Research Statistical Toolkit
2 days
This training covers techniques widely used in market research. Focus is on interpretation of the analyses.
Understanding Basic Statistics (Non-software based)
0.5 - 1 day
A course for professionals who need to understand statistics reports and presentations and interpret what they see correctly to make informed decisions, rather than carry out analyses themselves.