Applications of Experimental Design (DOE) in Consumer Research - Case studies - 22 May 2025
design of experiments
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Applications of Experimental Design (DOE) in Consumer Research – Case studies – 22 May 2025

Product code: DoE-CR

Online

May 22, 2025 - May 22, 2025

Virtual option available

Applications of Experimental Design (DOE) in Consumer Research – Case Studies illustrating product insights and optimisation

Statistical Experimental Design methods originally developed in agriculture are now widely used in industry to optimise manufacturing processes. They also have an important place to play in product development and should be more widely used in our field. This online webinar is aimed at encouraging wider use of the techniques using case studies to illustrate their application and benefits.

What we will cover:

· Motivation for using structured sample designs – efficiency and clarity

· Using factorial designs to find the key process or ingredient influencers on consumer liking and sensory characteristics. Highlighting the efficiency of the approach

· Optimising product formulation considering costs and other constraints within the product design space

· Software tools available

 

Training format: This is a live webinar given by Anne Hasted, it is not a recording or on-demand training, so there will be a chance to ask questions and have a discussion about the topics. There are no formal analysis workshops for the user as it is a presentation of case-studies and applications, so no software is required for this session.

If you cannot attend, it is possible that the session will be recorded and if you wish to purchase the live recording instead please get in touch.

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$294.25 – $326.95 (Excluding any applicable taxes)

Other course information

Date: Thur 22nd May 2025

Time: 1400-1600hr (GMT+1, British Summer Time)  – Please check your time zones to make sure the timings are suitable for your country)

Purchase process: When you add the course to your shopping cart and check out we will be notified and you will receive an automated receipt. We will then send you a link to the webinar within a few days. Please enter the email address of the person who wishes to attend the course so they receive the booking link. If another person is paying, please add the attendee name in the “Notes/Comments” box on the checkout screen.

Pricing: £250 per person (ex UK VAT)

  • Academic discounts are available for those in full time education (choose this option at checkout).
  • In addition, discounts for multiple attendees from the same organisation are also possible.
  • Note prices on website are per person, not for a team. If you wish to have a price for team or group training, either as part of this session or a private session please get in touch and we can arrange this.

Course cancellation: If there are not enough participants booked on this course to make it financially viable, 1 week before, we reserve the right to cancel or postpone the course. If cancelled by Qi Statistics, all payments will be refunded in full.

If you wish to cancel your place on this course, this is permitted up to one week before the start of the course and the full payment will be refunded or used for alternative bookings/consultancy at your decision. After this time, full or partial refunds will be assessed on a case by case basis only but cannot be guarenteed.