Hands on Consumer Preference Mapping, New Zealand
Product code: Qi-HOCPM-NZ-2019

New Zealand

August 27, 2019
- 1 day face-to-face workshop
- Taught by Anne Hasted
- Discount for academic applicants
- Price includes all refreshments and lunch
This one day training course is designed to give you confidence in the more in depth analysis of consumer preference using XLSTAT software. We will cover aspects of preference mapping, a technique suitable for studies involving at least six products selected to uncover different preferences among consumers.
The course is directed at a level suitable for people who have attended day one of this programme or are reasonably confident with the basics of statistical analysis. Each session will include a practical workshop using XLSTAT, where participants can consolidate what they have learnt with suggested solutions to take away with them for future reference.
For full workshop outline including a detailed list of topics, please view the course flyer (see below).
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$392.34 – $523.12