Statistical analysis of consumer data – Module C10 – Comparing products using “Rate All That Apply” (RATA) and Proportion data

Product code: Product Optimisation

Remote training

October 29, 2024 - October 29, 2024

Virtual option available

Comparing product performance using percentage measures and Rate All that Apply (RATA). Analysis of paired preference data, comparing top/bottom box percentages. Extension of CATA to Rate All that Apply (RATA)

What this course will cover:

  • Binary data and proportions – the binomial distribution – key assumption of independence 
  • The paired preference test  
  • Monadic v sequential monadic tests – different approaches required 
  • Appropriate analyses illustrated using top /bottom box proportions 
  • Analysis and mapping of RATA Data 

This course is a live session, but a recording can also be purchased afterwards. Please contact us.

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$261.56 (Excluding any applicable taxes)

Other course information


You will need the latest version of XLSTAT installed on your computer. If you don’t have a licence you can download a 14-day trial version.


Each module is 2 hours.

Start time 1pm GMT

Please check your time zones to make sure the timings are suitable for your country



Each Module: £200.00 ex VAT


For every five modules purchased, only pay for four

Academic Delegate discount is available.


Please contact us for more details.