Statistical analysis of consumer data – Module C12 – Comparing products using “Rapid” methods: Napping data (Projective Mapping)

Product code: Product Optimisation

Remote training

October 31, 2024 - October 31, 2024

Virtual option available

MFA and STATIS. Applications to measuring brand effects and analysis of napping data.

What this course will cover:

  • Multiple Factor Analysis (MFA) as a technique for mapping different data tables on the same products 
  • Applications to napping, branding effects and evaluation of sensory modalities 
  • Alternative methods – STATIS explained -advantages and disadvantages 

Pre-requisite: familiarity with PCA Module 3

This course is a live session, but a recording can also be purchased afterwards. Please contact us.

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$261.56 (Excluding any applicable taxes)

Other course information


You will need the latest version of XLSTAT installed on your computer. If you don’t have a licence you can download a 14-day trial version.


Each module is 2 hours.

Start time 1pm GMT

Please check your time zones to make sure the timings are suitable for your country



Each Module: £200.00 ex VAT


For every five modules purchased, only pay for four

Academic Delegate discount is available.


Please contact us for more details.