
This course is available as a live online training or a pre-recorded on demand training session.
What this course will cover:
- Testing for differences between products in CATA proportions using Cochran’s Q test
- Cochran’s Q v ANOVA
- Product mapping of CATA data using correspondence Analysis
- CATA penalty analysis
- Details of XLSTAT CATA routine
- Using Ideal product CATA scores to perform a Kano Analysis
Pre-requisite: familiarity with basic statistics e.g. as in Module C01 and C02 (available as pre-recorded on demand sessions on our website) and familiarity with simple ANOVA (Module C1). This module uses correspondence analysis but does not go through the technique in detail . Module C8 is a more detailed introduction to the technique.
Software used: XLSTAT (free 14-day trial version is available from their website here)
Course materials for this training (slide deck of webinar presented slides, workshops and datasets) are available to download – see relevant pages as you progress through the course
This is just one module from the Statistical analysis of consumer data training course. For a full list of other course modules have a look at our website here: https://www.qistatistics.co.uk/product-category/training/ – also shown in the infographic at the end of the course.
Course materials for this training (slide deck of webinar presented slides, workshops and datasets) are available to download - see relevant pages